ENI-Plenitude On the Road EU campaign

This European campaign for Plenitude-Eni captures the essence of everyday mobility powered by sustainable energy. Shot across dynamic urban and suburban locations, the series highlights Plenitude’s ‘On the Road’ electric vehicle charging network through authentic, lifestyle-driven storytelling. Featuring real moments of families, commuters, and travellers seamlessly integrating EV charging into their routines, the visuals celebrate accessibility, innovation, and the beauty of forward-thinking design.

Each image emphasises human connection with technology – from early morning departures to family hotel check-ins – framed with clean, natural light to convey optimism and ease. The campaign reflects Plenitude’s mission to make sustainable mobility part of daily life, empowering people to move confidently towards a greener future.

Woman walking with coffee cup past BMW charging at Plenitude electric vehicle station.
Electric Hyundai Ioniq 6 charging at Plenitude station outside modern hotel
Family with electric car charging at Plenitude station, child squatting with camera in front
Man and woman by an electric car charging station, man closing the boot while woman unplugs the car smiling.
Two electric cars parked side by side and charging at Plenitude On the Road stations in a city street lined with trees.
Young man walking away from his parked electric car while charging at a Plenitude charging station in an urban street.
Young man plugging electric car at Plenitude-Eni charger smiling
Person holding smartphone near silver BMW parked at Plenitude electric vehicle charging station.
Close-up of a person plugging an electric vehicle charger into a grey car.
Woman smiling while plugging in an electric car at a Plenitude charging station
Family arriving at a hotel with their electric car charging at a Plenitude station
Man charging electric car at Plenitude ‘On the Road’ charging station under blue sky.
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